Belma Tvico the oldest of three children, was born in Sarajevo. Her journey to becoming a fashion aficionado began at a young age while observing her aunt working as a seamstress. She thought to apply what she learned from her aunt when creating garments for her dolls, this process of constructing and sewing is what made her realize her calling to become a fashion designer.
Belma’s styles are inspired by nature and fractal, kaleidoscope imagery. Her creations are timeless and accentuate femininity. She adds playfulnesses to her looks by investigate opposing sensibilities such as: delicate and crude or flexibility and constraint. As a young fashion designer her debut was with Big Star Jeans in Istanbul, where she was able to expand her expertise in textile design and unique pattern styles.
Her first Semi-Couture collection is what established the philosophy of the brand and her fashion persona; emphasizing feminine contours with exquisitely constructed garments. Her aim was to create silhouettes that would exhibit effortless grace, highlighting that sumptuous layer that lies in every woman.